Choice is Bad

Why is too much choice bad for business?

Did you know that the more choice you give your customers, the less likely they are to buy from you? Have you heard of “analysis paralysis”?

In the next 90 seconds we’ll show you how you can close more business by keeping it simple.

What you can expect from this episode of the 90-Second Business Secrets:

Discover the principle of keeping it simple by limiting choices
Learn that providing 3 quotes only is the most effective way to close business

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About the Podcast

90 Second Business Secrets

Straight talking business ideas for fast acting entrepreneurs

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About your host

Steve Witt

Create Success. Repeat.
That is the simple phyilosophy that Steve follows. Creating success is a forumla and it can be a lot simpler than you think...plus a lot more fun!

Steve's first success was in creating one of the UK's first subscription based internet services which allowed the creation of many successful online projects.

Steve and his business partner went on to create one of the largest virtual hosting companies in Europe.

Today, Steve is co-founder of the hugely successful travel company 'Not Just Travel' and 'The Travel Franchise'. This multi-million pound business helps entrepreneurs from all walks of life start their very first successful business.

The 90 Second Business Secret and 'Entrepreneur Made Simple' have been created to share some our learnings and help make being an entrepreneur simple!